December 5, 2013

Beautiful botanical-inspired finds at west elm in London


Today, the first west elm store opens in London, in Tottenham Court Road. And yesterday I was fortunate enough to take a preview look inside.  If you’re not heard of west elm before, they’re a US home furnishings retailer, selling textiles, furniture, accessories and gifts. What’s wonderful is that they collaborate with independent artists and craft communities to create statement pieces and seasonal collections. So you’ll find many unique items on their shop floor.

This blog post features a selection of botanical-inspired finds which I spotted yesterday, starting with the wonderful winter flower tree clips above.  Not only are they perfect for decorating a Christmas tree, but they’d also look lovely as a finishing touch to presents.

There are vases in abundance! As I mentioned earlier in the week, copper is BIG at the moment.  And I loved these mercury glass vases directly below, with their coppery sheen.

West-Elm-London-Flowerona Vases

You’ll find bunches of fragrant dried lavender and floral print duvet covers…


…and yet more vessels for your blooms, in the form of these fabulous wire bottle bud vases.


If you’ve got green-fingered friends, the store is a great place to find garden-related Christmas presents.  There are chalkboard planters, which make it super easy to label your plants.  Plus portable ones too…


We’ve got a wall in our house which is crying out for pictures or at least something to fill the space.  And I’m very tempted by this metal fern wall art.


I also loved these Natalie Singh prints on the Gallery Wall of Etsy Artists, curated by Will from Bright Bazaar.

West-Elm-London-Flowerona Etsy

I couldn’t resist sharing these white vases with you either. They’re called Fin Ceramic Vases and they’re hand-crafted.  Aren’t they wonderful?


And last, but not least, when you visit the store, you’ll see this amazing living wall. Apparently, it’s the biggest one they’ve ever made and it certainly makes a statement! (Apologies for cutting off the ‘m’.  I was trying to capture it inconspicuously whilst CNN were recording an interview for television!)

West-Elm-London-Flowerona Living Wall

So, west elm opens its doors to the British public today at 08.30am.  You’ll find the store at 209 Tottenham Court Road, London, W1T 7PN.  And I highly recommend a visit…not only for beautiful items to furnish your own home, but also to buy unique Christmas presents for your loved ones.

Social Media Links

To keep up-to-date with news from west elm in London, here’s where you can find them on social media:

Facebook: WestElmLondon
Twitter: WestElmUK
Instagram: Westelmlondon

P.S. They also have a great coffee shop!

(Images : Rona Wheeldon for Flowerona)

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