0A summer visit to the beautiful gardens at Loseley Park in Surrey

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Each time I visit the beautiful gardens at Loseley Park in Surrey, I love seeing how different they look depending on the time of year. I took the photos in today’s blog post in June when I was invited to a Press Event. Michael More-Molyneux, the owner of the house, gave us a brief tour of some of the history rich rooms, before head gardener Burney gave us a tour of the gardens.

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I love the Rose Garden, brimming full of scented blooms…!

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Thank you so much to Burney, (pictured on the left below) for the wonderful tour!

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The gardens are open from May through to September. And you could combine your visit with one of the many events, which are held at Loseley Park throughout the year. For example, from Thursday until Monday, 18th August, the Surrey Sculpture Society Exhibition is taking place. Or if you’re a bride-to-be, you may like to visit the Wedding Fair, which takes place on October 5th.

P.S. There’s also a lovely tearoom there, which serves cakes and cream teas!

(Images : Rona Wheeldon for Flowerona)

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2Flowerona Links: With roses, poppies & a tower…

Rebel Rebel Hooray Magazine

Searching high and low on the internet, I’ve discovered the following floral blog posts and I very much hope you enjoy this week’s selection…

General

Weddings

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Flowerona Blog Posts

Video

A timelapse video showing the creation of a floral tribute to welcome Manchester United’s new manager Louis Van Gaal. William Hill commissioned the glorious 18ft by 12ft portrait of Van Gaal outside the National Football Museum. It was made entirely out of the Dutch national flower, tulips….25,000 of them!

So, I hope you’ve enjoyed this Sunday’s blog post and have a lovely day…!

(Images: 1. Andrea DiCenzo, 2. Youri Claessens)

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0How to find your unique floral style : A guest post by Fiona Humberstone

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In place of my weekly Flowerona Tips blog post today, it gives me great pleasure, on Florist Friday, to feature this special guest post by my Social Media for Florists workshop co-host, Fiona Humberstone! Over to you, Fiona…

One of the things we talk about in our Social Media for Florists workshop is the importance of finding and celebrating your distinctive creative style. This is at the very heart of using social media successfully and gaining real traction, however large or small your business.

Finding your unique style, however, can be easier said than done. In a world where you’re very much responding to the brief of a bride or event organiser, how easy is it to find or develop a creative style?

Let’s start by considering some people at the top of their game. Simon Lycett is known for his lavish style. You’d know that if you went to him you would get something thoroughly flamboyant and wonderful.

Similarly, if you were to work with Vic Brotherson of Scarlet & Violet you’d get something equally wonderful, but perhaps a little more natural, dare I say quiet, and organic in feel. Paula Pryke would deliver a very different style again: packed with colour and more directional in style.

The point is that each of these florists has a strong sense of creative direction which they own and celebrate. And people buy from them because they love their style.

So what would your creative style be? Start by thinking about your approach to floral design. What makes you different? Which events do you love working at? Which sorts of clients do you love working for? What briefs make your heart sing and which make your heart sink?

Use colour psychology to help you identify your approach and also how to communicate that across your social media channels.

Create a visual mood board to help you find the links between your projects. Which images of your work tell a coherent and cohesive story and which just don’t fit with the rest of your work? Does that help you shed some light?

Rona and I will be working through this and much, much more at our Social Media for Florists workshop on 1st October. There’s now only one place left, so be quick! I’ll also be running a Colour Psychology workshop the day before which will be the perfect kick-starter to the day. If you’re currently in the process of launching or relaunching your website you need this workshop! Full details here. I look forward to seeing you there.

(Images : 1. Simon Lycett taken by Rona, 2. Vic Brotherson, 3. Paula Pryke)

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0Flowerona Calendar : August 2014

Flowerona Calendar August 2014

Thank you very much everyone for your lovely comments about my video yesterday! I really appreciate it. I think I’ve just about worked out now how to use my camera to shoot videos, so that’s the next step that I need to take! As it’s the first of the month, here’s my round-up of floral happenings taking place in August…

London

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If you have a flowery event happening this year, please do let me know. Simply email me via my contact form.

(Images: 1. Covent Garden Academy of Flowers, 2. Taunton Flower Show, 3. Kew Gardens, 4. Jersey Battle of Flowers, 5. Southport Flower Show)

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10Flowerona Reflects…on the month of July

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It’s been a very special month, in more ways than one. I thought I’d start off with this short video. (If you receive my blog posts via email, here’s a link.)

Making this video, I realised that I’ve got lots to learn! This one was taken on my iPhone. The next one, I’m planning on using my camera. I also need to sort out lighting and wear more make-up! But it’s my first small step into the world of ‘vlogging’. This is what else I’ve been up to this month…

Out & About

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Wrote 

  • Reports for New Covent Garden Flower Market, including one on Sunflowers
  • 17 Flowerona blog posts

Other News

  • Wedding Magazine Blog Awards: I was thrilled to find out that I’ve been shortlisted in the Best Flowers Blog category and I’d really appreciate it, if you’d like to vote for me.
  • Social Media for Florists workshop: We’ve organised our next workshop, which will take place on October 1st in London. Over 80% of the places have already been booked! If you’d like to find out more and book your place, here are all the details.

So, that’s what I’ve been up to this month. Hope you’ve had a great month too!

(Images : Rona Wheeldon for Flowerona)

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