Jennifer Pinder 2 Day Portfolio Workshop | August 2017
The workshop is aimed at florists, of all levels of experience, who wish to build up their portfolio of images for their website and social media. All the floral designs which we made were captured by a professional photographer, with a model and styled beautifully. On this particular workshop, the photographer was Fine Art Wedding Photographer Julie Michaelsen and styling was by The Wedding Planner, Emma Joy.
Once we were settled in the studio with hot drinks and homemade flapjacks, together with buckets upon buckets of stunning, seasonal British flowers and foliage, the workshop began with a demonstration by Jenn of how to make a hand-tied bouquet, in her signature style. She mentioned that she generally only uses two stem of foliage to start off with and then adds a few more wisps at the end, which ensures that the design is light, romantic and airy.
She went on to explain that when she’s choosing flowers for a particular design, she’s much more conscious about the tones harmonising, rather than the actual colours. For example, muddy, rusty tones. And as long as every flower has something colour wise in another flower, then the bouquet will work. Her bequest have a front and back. And she always recesses a lot of flowers to provide background colour.
Throughout the demo, Jenn shared hints and tips about bouquet making, plus several other questions about working as a wedding florist. And she was very transparent, sharing her valuable experience and insight. For example, advice on the welcome pack which you send brides-to-be.
And then it was our turn. We chose from the amazing selection and were also invited to forage in Jenn’s garden. I loved making my bouquet, which is pictured above. Not spiralling is still something I find a little odd, as it’s what I’m used to, but the more I do it, the more natural it starts to feel.
Below are just a few of the other attendees’ creations…
After a delicious two course lunch, Jenn demonstrated how to make a table arrangement in an aged metal compote container, using chicken wire. And then it was over to us…
And to finish off the day, Jenn talked through the large floral creations, which we were going to make in groups the next day.
With Jenn’s help, a floral arch, installation and candelabra were created on Day Two. And here they are captured beautifully by Julie.
Even though the heavens opened, nothing could dull our spirits. I have to admit that I was more of an umbrella holder than a florist on Day Two! But I also found time to spend ten minutes with each of the florists and gave them a mini Instagram session.
The end of the workshop saw us all gathered together inside, with big, steaming mugs of tea and cake, whilst Jenn demonstrated how to make buttonholes and flower crowns. And several of the florists also created their own designs.
Thank you so much to Jenn, pictured below, for such a wonderful two days! It was so lovely to spend time with her and her team, plus all the fabulous florists who took part. If you’re looking for beautiful images of your wedding flower designs for your website, online or brochures, I highly recommend attending the workshop. I loved absolutely every minute…it was so inspiring! And also wonderful to be able to use such gorgeous homegrown blooms.
If you’d like more information about the workshops which Jenn runs, simply visit the Jennifer Pinder Floral Styling website. And if you’re looking for beautiful floral inspiration, then head over to her gorgeous Instagram account!
P.S. If you missed it first time around, you may like to take a read of my interview with Jenn for British Flowers Week.