Floral Christmas Trends are the subject of my latest report for New Covent Garden Flower Market. And there are many visible signs of the Sustainable Floristry Movement growing in leaps and bounds over the last twelve months. The beautiful Christmas wreath above created by Emma at JamJar Flowers using dried flowers and foliage is a great example. Read on for lots more beautiful floral inspiration... ... Read More about Floral Christmas Trends 2019 – Floristry Industry Insight
Zita Elze's flower shop in Kew, London is one of my very favourite places to visit and especially at Christmas time! In fact, visiting on the day of Kew Sparkle, which is an annual local community Christmas event, has become something of a bit of a tradition. It was so lovely to catch up with Zita and her team. Plus see the recently revamped shop interior. They now have lots more space and a specially dedicated workroom at the back. ... Read More about Zita Elze’s Flower Shop – Christmas 2019 | Part 1
Christmas wreaths ... I'm sure many of you will have made lots of them over the last few weeks! I've made several too as I've recently been very kindly invited to various workshops. What I've loved is that each wreath has been different, either in its construction and/or its design. And all of them were made using moss, as opposed to floral foam. ... Read More about Christmas Wreaths Galore – Floristry Industry Insights
I'm delighted today to share with you a sponsored post from Curate about their gorgeous floristry proposals. Curate is the florist software platform created specifically for the needs of wedding and event floral shops. Unlike spreadsheets and sticky notes, Curate automates the entire process from proposal to strike, letting florists spend more time doing the things they love most. We get asked all the time: What do customers expect when giving an excellent brand experience? And how can companies set themselves up for success for the year? While overhauling the Curate application, ... Read More about Gorgeous Floristry Proposals in 2020 by Ryan O’Neil, PFCI, Founder & CEO of Curate – AD
Flowerona celebrates its 9th birthday today. And haven't the last 12 months gone by in a blur? It feels like 2019 has been the fastest year ever! Looking back, there have been several developments, both with the Flowerona brand and the floristry industry: FLOWERONA RELAUNCHES & CHANGES Relaunched YouTube Channel In September, I relaunched my YouTube channel and up until now, I've been sharing Instagram tips and my career story. Thank you so much for all your comments and kind words. Each video involves a lot of work, from the planning and recording to the editing. So your comments ... Read More about Flowerona Celebrates 9th Birthday!