Floristry Blog Written by Rona Wheeldon

Floralkin, My Personal Story | Floristry Industry Insight

November 22, 2020 By Rona Leave a Comment

22 Nov

Floralkin … have you heard about it? It’s a digital storytelling platform for floral professionals focusing on community, culture, and shared experiences.

I was delighted to be contacted recently by the founder of the website, Tiffany Weinbender. And my personal floral story now appears on the platform in the second installment of stories focusing on the topic of ‘Origins’. You can read it in full by simply clicking on the first link below.

I hope you enjoy reading all the other stories on this new platform too, together with looking through the links below.… Read more

Constance Spry at The Garden Museum | Floristry Industry Insight

November 15, 2020 By Rona Leave a Comment

15 Nov

Constance Spry will be the focus of a live talk next month by Shane Connolly in advance of the Garden Museum in London’s upcoming Constance Spry exhibition in March 2021.

Shane will be looking at Spry’s approach to gardens and flowers using her wonderful books and images of her life and creations as a starting point. If you’d like to find out more about the talk which will be streamed online, simply visit The Garden Museum’s website by clicking on the first link below.… Read more

Classic Blue – Pantone Color of the Year 2020 | Floristry Industry Insight

November 8, 2020 By Rona Leave a Comment

8 Nov

Classic Blue has been announced by Pantone as the Color of the Year for 2020. The Pantone Color Institute describe the colour as: ‘Instilling calm, confidence, and connection, this enduring blue hue highlights our desire for a dependable and stable foundation on which to build as we cross the threshold into a new era.‘

To read more about their choice, simply click on the first link below. Then scroll down for beautiful floral inspiration from around the globe. … Read more

Exploring The World in Bloom | Floristry Industry Insight

November 1, 2020 By Rona Leave a Comment

1 Nov

Flower: Exploring the World in Bloom, a new book by Phaidon, celebrates the beauty and appeal of flowers throughout art, history, and culture. It takes you on a journey across continents and cultures to discover the endless ways artists and image-makers have used floral motifs throughout history – from art, botanical illustrations, and sculptures to floral arrangements, film stills, and textiles.

Next Thursday 5th November, Shane Connolly will be chairing a virtual panel discussion at The V&A to celebrate the launch of the book.… Read more

#WhatAboutWeddings | Floristry Industry Insight

October 25, 2020 By Rona Leave a Comment

25 Oct

#WhatAboutWeddings – Have you heard about this campaign? Its aim is to highlight awareness and the critical need for assistance and clarity for the £14.7bn seasonal UK wedding sector, as it tries to navigate the issues and complexities of pandemic restrictions.

#WhatAboutWeddings is for everyone in the wedding sector – from couples whose weddings have been impacted, to businesses whose livelihoods are under threat. You can find out more on the What About Weddings website.… Read more

Latest from

the blog