Foliage & Plant Trends 2020 kick off this week’s Floristry Industry Insight, with florists seeing an increase in demand for pampas grass. And Mr Plant Geek reporting on this year’s plant trends at the recent International Plant Market in Essen, Germany.
As for the beautiful Helleborus Magnificent Bells pictured above? Well, it was a purchase from my visit to New Covent Garden Flower Market this week…I just couldn’t resist buying it. It seems I’ve developed quite a passion for Hellebores!
So, it’s time to grab a cuppa and immerse yourself in this week’s floral round-up …
- Swinging Back Into Fashion : Pampas Grass
- Plant Culture: The Trends to Look Forward to in 2020
- How Floristry Became a Fashion Business
- Wedding Inspiration Shoot in Bordeaux With Flowers by Trille Floral
- Charmingly Eclectic English Wedding With Florals by Jenni Bloom
- Flowers by The Bloemist at This Wedding Editorial in the Colorado Mountains
- Flowers by Olive & Blooms at This Lavender Hued Wedding
- Cool Flowers‘ Creations at This All White Elegant Chateau Wedding in Prague
- Dreamy Winter Wedding Editorial With Flowers by Larue Floral
- Interview With Florist Harriet Parry by Kitri
- Welcome 2020 New Decade of Floral Designing
- 8 of London’s Best Flower Arranging Classes That Are Blooming Brilliant
My third video in my new series of 26 videos featuring Instagram Hints and Tips for Florists on my YouTube channel went live. And this week, it’s the turn of ‘C for Content‘. We look at different types of content, key considerations when creating content and six different floristry related content ideas.
I’m so pleased that so many of you are finding the videos useful. Thank you so much for all your messages and in particular to Sibel for these very kind words:
I am a florist from Istanbul/Turkey, running my own business. I just wanted to tell you that I really appreciate what you share with us! It’s sometimes so difficult to manage every task when you are alone. But your content is really very very helpful. Even if I can’t practice everything as needed, I feel encouraged when I read or watch your sharings…Sibel Aydin from Pukina
Next week, we’ll look at ‘D for Direct Messages’.
Out & About
Then the following day, I had the pleasure of meeting up with Clare Nolan. It was so lovely to talk all things flowery, discuss styling tips for flowers and the home (Clare’s the author of two gorgeous books – ‘In Bloom : Growing, harvesting and arranging flowers all year round‘* and ‘Making a House Your Home : The Essential Guide to Modern Day Homemaking‘*.) We made the very most of the winter sunshine and walked in a park, while we talked … a very welcome change from being ensconced on my own in my home office!
Instagram for Florists Online Course
I’m delighted to let you know that this week, when I’ve been working in my office, I’ve been making excellent progress with my Instagram for Florists online course. And I’ll be sharing news of its launch this spring very soon! If you’d like to be one of the first to know when it goes live, then simply sign up to the Flowerona mailing list, where I’ll be announcing it first.
So, I hope you’ve enjoyed this week’s round-up of floristry news and inspiration. And that you have a wonderful rest of your day …
P.S. Just in case you missed it, here’s a link to last week’s Floristry Industry Insight.
DISCLAIMER: Links containing affiliate links are denoted by a ‘*’. This means that if you click on an affiliate link, go through to the retailer and purchase an item, I will receive a small percentage of your purchase.
(Image: Rona Wheeldon | Flowerona)