Today’s blog post in the last in my series of Instagram for Florists online course Success Stories. And it features East Lothian based florist Jenny Bell Harman from Studio Seapink. Before we delve into her interview, let’s take a look at her wonderful Instagram transformation!
JENNY’S TRANSFORMATION
Since Jenny started the course, she has gained over 320 followers, a 25+% increase! There’s so much more cohesion to her Grid. She’s honed her brand aesthetic and is illustrating it wonderfully in her beautiful images. She’s also tweaked her Bio and has started using Linktree to link to her other digital spaces on the internet.
INTERVIEW WITH JENNY
What prompted you to sign up for the course?
Though I’ve been using Instagram for a few years, I felt I could really improve my use of it for my business through learning from your course. And lockdown seemed a good time to do a bit of personal development.
What did you enjoy most about the course?
As well as all the incredibly useful hints and tips, I really enjoyed sharing the experience of learning with the others on the course through the private Facebook Group and also through connecting on Instagram itself.
It’s now over 5 months since you first started the course, what has been the resulting impact on your Instagram account and your business?
I’d say I feel more in control of my Instagram account overall. And I have a sense of direction with it that I hadn’t really defined before. This has gone hand in hand with me refining some of my business aesthetics and branding, which has been so useful. I have seen increased growth and engagement in my account too, which is wonderful.
What do you feel you’ve gained most from taking the course?
Overall, I feel much more confident about using Instagram for my business. There’s still improvements I can make to my account. But I feel equipped now to do that over time and know I can go back to reference the course content whenever I need to.
Would you recommend the course to florists and others working in the floristry industry?
Absolutely. The course content is so easy to digest and is presented at a good pace even for those who are new to Instagram. I don’t see how you couldn’t come away from the course better equipped and more confident in using Instagram for your business, with a great set of tools for the future.
I’m delighted at Jenny’s transformation! If you’d like to discover more about her business, simply head over to the Studio Seapink website. And of course, please do visit Jenny’s Instagram account.
COURSE INFORMATION
If you’re a florist, flower grower, flower school owner, flower wholesaler or florist-to-be and would like to grow your Instagram account, like Jenny, I’ll be re-opening registration to my Instagram for Florists online course this coming Monday, 12th October at 9am! You can book your place until Friday, 16th October. The course will then start on Monday, 19th October and run for six weeks, with new content being released every Monday.
- The Foundations : Week 1
- Content & Planning : Week 2
- Captions & Hashtags : Week 3
- Photography : Week 4
- Stories & IGTV : Week 5
- Insights & The Algorithm : Week 6
You’ll have access to:
35+ Video Presentations
Watch and learn in the comfort of your own home or workspace with easy-to-follow video presentations each week. Pause and rewind to your heart’s content, and watch again in the future too.
Private Facebook Group
Access to a community-driven private Instagram for Florists Facebook Group. A place for you to connect, interact with and learn from other students from all around the world. Submit questions to me for weekly Q&As.
Case Studies
Discover how top florists benefit from using Instagram. Erin Benzakein from Floret, Anna Potter from Swallows & Damsons and Katie Davis from Ponderosa & Thyme exclusively share their thoughts.
Weekly Exercises
Each week, there are exercises for you to complete to cement your knowledge and understanding. And by working through them all, you’ll transform your Instagram account.
Your Investment
The price will be £197 & VAT, which includes a special £100 discount due to COVID-19. This will be the last chance to take advantage of this special offer. So, if you would like to be one of the first to know when registration re-opens, simply sign up to the Waiting List.
In the meantime, if you have any questions, please feel free to contact me by email or send me a DM on Instagram.
P.S. Just in case you missed here are links to the other Success Stories I’ve featured this week : Emma Spowage | Passionflowers, Rachel Goodwin | The Petal Girl, Nicola Bird | The Floral Project and Jen Bates | In Bloom.
(Images : Studio Seapink)
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