
Seasonal flowers, foliage, plants and sundries feature every month in my reports for the New Covent Garden Flower Market blog. And my first report of the decade features British flowers in the form of daffodils and tulips, together with rancunculus, nerines and anemones from further afield.
On the homegrown foliage front, magnolia leaf and in bud plus lichen twigs are in abundance. Jasmine, Tradescantia and Hellebores are taking centre stage plant-wise. And dried flowers are proving to be hugely popular when it comes to sundries. To read the whole report, simply click on the link immediately below.
FLORISTRY NEWS
- In Season at the Flower Market This January
- Hundreds of Houseplants Will Take Over the RHS Garden Wisley Glasshouse
FLORAL INSPIRATION
Weddings
- Tuscan Wedding Inspiration Every Fall Bride Needs With Flowers by Copihue Floral Studio
- 4 Ways to Incorporate Florals Into Your Wedding Day Look With Designs by Petaloso
- Flowers by Sophie Felts Floral Design at This Portuguese Inspired Styled Shoot
- Coastal Inspiration for Brides Avoiding the Beachy Look With Flowers by Ivy May Floral Design
- Flowers by Posey Pop at This Romantic & Modern Wedding
- An Italian Castle Is Transformed to Create a Must-See Love Story With Flowers by Ponk Rentals
General
- 8 of the Dreamiest London Florists for Sourcing Wedding Flowers via Elle
- Flowers Are a Great Last-Minute Gift
FLOWERONA’S WEEK
YouTube Video
I was thrilled this week to publish my new trailer for the Flowerona YouTube Channel! On the channel, you’ll find new episodes every Tuesday to help you grow your floristry business, including lots of social media hints and tips. Click here if you’d like to subscribe.
Out & About
Training floristry students at Capel Manor College in Enfield on ‘Social Media for Florists’ was such a wonderful way to start off the week! And I’m so looking forward to seeing how they develop their branding and social media presence over the coming weeks, months and years.
It’s the fourth time I’ve presented at the college. And it was so lovely to hear from floristry lecturer Melissa about the amazing progress that several of the past attendees have made with their businesses. Here I am with just a few of the students who braved the cold wind for our photo…

And below are some lovely words from several of the students:
‘Thank you for coming to talk to us yesterday! I’m now even more excited to start a career in floristry! It’s a more open field than I once thought.’ Jade Carter, Flowers & Yoga
‘Thank you for yesterday @flowerona – it was such an interesting and insightful session! Definitely feeling inspired to make some changes and move forward with my career in floristry!’ Summer Darvell
‘Thank you for coming to see us today, I am feeling inspired to rename and refresh my business account.’ Sophie Newman, Sophie Newman Flowers
So I hope you’ve enjoyed this week’s update and have a lovely day…
P.S. If you missed it, here’s a link to last week’s Floristry Industry Insight.
(Image: Rona Wheeldon | Flowerona)
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