I’m delighted today to share with you a sponsored post from Curate. Every week the team at Curate is talking with florists across the globe who are at all points of their business – from entrepreneurs to multi-location floral shop owners—who seem to have one common issue…
They struggle with pricing their events for the fairest profit. … Read more
Last month, I had the pleasure of attending a special Christmas Preview Event at the McQueens Flower School in London. This year, for the very first time, they’re running Christmas classes at their Bethnal Green HQ and the event was a taster of the kind of arrangements that will be part of the classes.… Read more
I’m delighted today to feature an interview with London based florist, Ruth Davis of All for Love.
Could you tell us what prompted you to become a florist?
It was my childhood dream to become a florist. Growing up in the beautiful Lake District, I’ve always loved nature and its always just been there. I remember, as a child, coming back from dog walks with pocketfuls of conkers or pine cones I had collected along the way, or sticky handfuls of daffodils or colourful autumn leaves that I had picked.… Read more
Today, I’m delighted to share with you details of an event which one of the Flowerona blog advertisers is holding this summer. The Academy of Floral Art is running ‘The Big Event’ – the Academy Floral Spa at Bridwell Park in Devon. And here’s an interview with the tutors, with details about the course content.
Can you tell us what ‘The Big Event’ is all about?
Quite simply, ‘The Big Event’ is all about taking the fear out of large-scale events for florists.… Read more
Next week’s going to be such an exciting week! On Tuesday, we’re holding our Branding for Florists workshop and in the evening, the very first Flowerona Event is taking place, an interview with Kally Ellis from McQueens. Then on Wednesday, we’re holding our Social Media for Florists workshop.
Fiona, my co-host, and I are so looking forward to meeting everyone. Workshop delegates are travelling from all over the UK, plus as far afield as America, Canada, Abu Dhabi and Hungary!… Read more