I a-d-o-r-e the romantic, natural style of the floral designs created by Jo Rodwell from Jo Flowers. And in this week’s Florist Friday blog post, I’m thrilled to feature Joanna Millington’s photographs of a 1:1 session, which Jo held recently in Norfolk.… Read more
Regular Flowerona readers will know that I adore Jo Rodwell of Jo Flowers’ work! And today I’m thrilled to feature images of her latest exquisite floral creations.
The very talented photographer who took these photos is Joanna Millington.… Read more
I’ve long admired the stunning work of US-based Holly Heider Chapple. As well as creating wonderful floral designs, in 2011 Holly set up Chapel Designers, an international collective to help educate, support and mentor wedding and event floral designers. And here are some of the members…
In this week’s Wedding Wednesday blog post, I’d like to share with you details of a show which is taking place next month…A Most Curious Wedding Fair. On April 4th-5th, it’ll be in London and then on April 19th in Norwich. The florist who created the beautiful floral designs in these images, which are being used to promote the event, is the wonderful Jo Rodwell of Jo Flowers. She will be exhibiting at the Norwich show.
At the London show, there’ll be over eighty exhibitors including the following florists – Wildabout (who are the fair’s floristry partner and will be styling the venue), The Flower Bird and One Flew Over.… Read more
For my Florist Friday blog post series this week, I’m delighted to feature an interview with Jo Rodwell of Jo Flowers.
Could you tell us what prompted you to become a florist?
I used to sell old garden furniture at antique fairs & took along several bunches of flowers picked from my garden.
They sold out instantly. I had such wonderful feedback regarding my style.
Could you tell us how your floristry career has progressed?
From there, I trained as a professional florist and worked in a local flower shop…both, I found frustratingly formal & dated.… Read more