Last night, I’m thrilled to let you know that Flowerona won ‘Best Wedding Flowers Blog’ at the Wedding Blog Awards in London! Thank you SO much to everyone who voted! It really means the world to me…… Read more
I’m delighted to feature today an interview with florists Simon Nickell and Victoria Taberer-Bond of Euphoric Flowers, together with images of their beautiful flower arrangements.
What prompted you to become florists?
Simon – I first became interested in flowers in 1984 when I was working at one of the National Trust‘s houses in my native Cornwall.
I volunteered to help arrange the flowers for the house, and this inspired me to go to floristry college where I did my City and Guilds before moving to London where my new career took off.… Read more
Yesterday morning (very early!), I attended a special Summer Wedding Flowers event for florists at New Covent Garden Flower Market in London, hosted by Helen Evans and Liz Anderson of the New Covent Garden Market Authority.
Not only were there floral demonstrations by top London florists, but also a marketing presentation and an expert panel with wedding industry experts.
Marketing PresentationMarianne Cowdrey from World Wide Florist Marketing started off the morning with a fantastic presentation about marketing to brides-to-be. Her advice included embracing social media and setting up a Facebook fan page, plus submitting articles to Ezine Articles to help with search engine ranking.… Read more